The location of your branding shoot helps tell your brand's story. It will also play a role in the first impression you create and what type of audience you attract.
When you think about branding photography, a studio setting is usually what jumps to mind. However, this is only one of the many options that you can choose from. Let’s take a closer look at branding photography session location options.
Do you work from home? Do you feel that your home office visually represents your brand? Then it’s perfect for a branding shoot. Give people an inside view of how you spend your day. Plus, if you want a more relaxed, personal feel, you can even include your pet in a few of the shots. Some people even go as far as taking a few shots in their living room or kitchen. It all depends on the messaging you want to send. Just make sure that your home office has lots of natural light for the best photos.
Meeting Room or Coworking Space
If you don’t feel your home office is right for a shoot, why not rent a meeting room or coworking space? Just make sure that the décor aligns with your brand's essence. You can even incorporate a few props if you want to add a personal touch. If possible, choose a space that has other areas you can use, such as a lounge with visually appealing furniture.
Photography/production Studio/Peerspace/Home Studios List
A photography or production studio is still a great location for a branding shoot. It offers a very professional setting and you get to take advantage of your photographer’s equipment. If you do want to change things up, find out whether you can bring in your own props and furniture. Most branding photographers shoot on location, so you may have to consider paying for the location if you would like to shoot somewhere other than where you conduct business.
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Apartment or AirBnB
There are so many beautiful apartments and guest houses that can be used for your personal branding shoot. If you know someone who has a great apartment or you’ve seen a nice location on Airbnb, this can be a good option for your shoot. It’s also ideal if you would prefer a more private setting for your photo session.
Cafes and Restaurants
If you would prefer an atmosphere with a bit of a vibe, why not arrange a shoot at a coffee shop, café, or restaurant? Unless you make prior arrangements though, you might need to work around other patrons. Either way, be sure to speak to the owner of the establishment first. Most times, I am required to complete a waiver form.
If your brand is more adventurous, an outdoor location could be ideal. Whether this is by the seaside, in a backyard, in a park, or somewhere more mountainous, there is no rule that says you can’t take branding photos at an outdoor location. Plus, the backdrop opportunities are endless.
As you can see, there are multiple options, over and above a studio, that you can use as a location for your personal branding shoot. If you still are on the fence about the location, we'd love to assist. Book a free discovery call.